Give It All Away

One of the smartest things I've ever done in my business is launched support and educational services for free.

Yup, free.

On one hand you may find this concept super counter-intuitive: how does giving stuff away for free help a business? (And by business I mean working for money and profit.)

It's simple: proof and a greater purpose.

For me, when I record a podcast or do a free coaching session or write a newsletter, I just want to connect with other creatives, and give them a bit of guidance. I never considered the positive repercussions that would come from me giving away a bit of my time each month.

I gained friends, clients, perspective. I gained insight, blog topics, and I gained experience.

My free offerings are my favorite things that I do in my business.

With free offerings you get to prove your expertise. I give you bits of my knowledge and experience at no monetary cost to you, and in doing so I get to prove that I know what I'm talking about when it comes to launching a growing a creative business.

Giving my brain-bits away for free is the foundation on which I have built my business(es), and I keep that at the forefront of my business planning always.

And, I like you. I want to share with you. What can you share with others?

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